MEET CLEANTECHIES
MEET CLEANTECHIES
CleanTechies is a media company passionate about cleantech! Silas Mahner, the founder, started with a podcast where he interviewed owners of cleantech companies and then branched out into a mailing list, a slack channel, and a social media presence.
We’ve been working with CleanTechies since the Spring of 2021 to engage his audience, grow, and create a broader conversation around the potential of cleantech.
Here’s how we did it:
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Silas was excited about directing attention to his mailing list. We wanted to engage the subscribers on the list and prompt them to share with their closest friends, who would also enjoy the content.
While this created great engagement with the list, it wasn’t growing. We wanted to find a way to make this content easier to share!
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We started posting this content on LinkedIn in little micro bits!
While Silas already had a pretty active Cleantechies LinkedIn page, it was an excellent addition and got some cute traffic.
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We wanted to get intentional about growth with the long-form content we knew worked, so we opted to start a LinkedIn newsletter.
The Cleantechies Newsletter publishes on LinkedIn once(ish) a month, and the response has been overwhelmingly positive!
We started with 0 followers, and in a business quarter, we have 271.
In 3-months, Silas watched his LinkedIn Newsletter grow from 0-271. With a 271% growth increase, the sky is the limit to what we accomplish next!
We love working with Silas because doing work that matters is what matters. Sure, we could write boring ads for big pharma or create another annoying IG ad all day, but using platforms to give a voice to the things that are literally going to shape and change the world is what warms our hearts.
If you’re looking for someone to help you transform the world around you and create a community that you love, we’re your team. 💜
Silas Mahner
I've been working with Randi for over a year on some of my projects (newsletter) doing Copywriting, and some Social media posting (LinkedIn), and it's been nothing short of amazing. She always gets things done when they need to be. She communicates clearly. Her team is also wonderful, as they have demonstrated extreme professionalism and incredible creativity, as well as research capabilities. I would highly recommend anyone who is considering working with Randi and her team to do so. If she is willing to take you on as a client, she will do great work for you and your organization. 5 ️⭐
